Running A Small Incorporated Business


Author: Naz Daud

Running a small incorporated business within the parameters of the law is much more complex than many people imagine. There are thousands of small companies operating in the UK, many of which have just one or two members.

Running a small incorporated business within the parameters of the law is much more complex than many people imagine. There are thousands of small companies operating in the UK, many of which have just one or two members. However, of those companies there is a substantial minority operating their business ignorant to what is legally required of them, that could ultimately face litigation were they ever to sell their small business to savvy, well advised investors.

As a result of recent legislation, the limited company no longer requires a company secretary and there is only a requirement for one director in private limited companies. Thus it’s now possible to run a private limited company as a one-man band, without the need for involving others in its administration and management. However, many small businessmen fall into the trap of believing that means they can treat the business as an extension of themselves, or as a piggy bank from which they can take money as and when they please.

Unfortunately as many find out when they later sell their business, or bring on an investor, this is not the case. The limited company is a separate legal person, and taking money that has not been authorised from the company, i.e. an unlawful distribution could land you in serious trouble with the courts. The company should be run properly and managed, and any payments to you should be in the form of a salary, bonus or dividend payment and should be recorded in writing for the sake of record keeping.

On the subject of keeping records within your small business, a limited company is legally required to maintain day to day financial records and to retain these records for inspection for up to 3 years. If you don’t have these records, both the company and the directors have committed a criminal offence and can be subject to criminal penalties as a result. If you’re running a small business without keeping adequate records, it may be time to start considering your options, and it’s better to start keeping those records right away to ensure you do not fall further behind.

There are naturally tax implications of running a small business as an incorporated entity. For example, if you were to run a business making £10,000 in profit, you would be subject to corporation tax of 20% on that £10,000 and income tax on any money paid out as salary (assume £20,000 which would also be taxable at 20% and deductible from the profit figure, plus National Insurance contributions). Thus the total tax paid in this instance would be £6,000 plus additional National Insurance contributions at both employee and employer level. However, were the money to be paid out in dividends from a £30,000 profit, National Insurance would no longer play a role, and the dividend payments would attract no additional tax.

Finally, running a small business requires the director to treat himself as an agent of the company, and to act in the best interests of the company rather than in his own interests as the major shareholder. Even where a director also owns 100% of the shares, it is his legal duty to act in the interest of the company and subsequent legal action from new shareholders tackling retrospective actions could see him liable to compensate the company in respect of any losses it sustained from him acting outwith the scope of his duty.

Learn Affiliate Marketing The Right Way! Leave No Room For Mistake


Author: Ivan Ong

Affiliate marketing is ideal to start an internet business working from home. Affiliate marketing is one of the fastest growing marketing channels on the internet. Affiliate marketing is considered one of the best ways to earn money online. Affiliate marketing is great because anyone with a laptop, Internet connection and some imagination can set up an affiliate marketing business.

Affiliates generally attract traffic either via paid search or Search Engine optimisation. Affiliates can also be search engine marketers who run pay-per-click campaigns in order to drive traffic and sales for an advertiser. Millions of affiliates send billions of visitors to tens of thousands of companies in return for a payment. Affiliates will continue to grow larger and more professional.

In a nutshell, publishers -- also known as affiliates -- display ads supplied by advertisers. However, it is also true that many affiliates do not earn big money online because they do not have a proven system to follow and thus unsuccessful in earning an income on the Internet.

No matter how you go about it, affiliate marketing is a proven, effective way to increase your traffic. If you own or want to start your own Internet Business, affiliate marketing is a must for your marketing strategy. Indeed, affiliate marketing is one of the easiest and most effective home business opportunities online today. In simple terms, affiliate marketing is a web-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's marketing efforts.

The Top 3 Internet Marketing Myths Debunked


Author: Allison Nazarian

Don't hesitate to embrace the Internet to market your product to your target audience. Hesitation comes from uncertainty and fear. Get rid of both!

Starting a small or new business?

Don't hesitate to embrace the Internet to market your product to your target audience. Hesitation comes from uncertainty and fear. Get rid of both!

Go beyond what you think you know and forget the myths you have been carrying around like too-heavy luggage:

The Internet is a revolution: You have to be living under a rock if you think the Internet is still new. Over 150 million Americans (let alone the rest of the world) are accessing it every day. If you think you can push aside this marketing tool until later, you're wrong. It's that simple.

A website is unnecessary: Don't want to be accessible? Want to be closed when your customers are looking to buy? Do you hope to be asleep when demand is high? Then don't have a website and you will succeed in these three areas for sure.

I can do it all on my own: Nobody can do everything well. Not even you. Yes, your website needs to reflect your expertise and the superiority of your product or service. But you need to allow marketing professionals to help and work with you or you will never get anything done.

5 Endorsement Marketing Secrets


Author: Peter Fogel

Use Endorsement Marketing to boost sales! Endorsement marketing (as you probably know) is having famous or reputable people recommend your product or service to others. They could be celebrities, star athletes, musicians, etc.

I am still amazed that some marketers (not you of course, other marketers) don’t use endorsement marketing or don’t use it to its fullest capabilities.

Endorsement marketing (as you probably know) is having famous or reputable people recommend your product or service to others. They could be celebrities, star athletes, musicians, etc. For a real impact, choose people that are related to your business and might actually use your product or service.

1. Make no mistake. Before asking anyone for an endorsement, be sure your product or service gives the results you say it does. The celebrity may ask you to prove it before they will agree to give an endorsement.

When Ray Romano agreed to give me a blurb—he first asked to read my book. (Yes, I shamelessly name dropped just now.)

2. Once you find the ideal person to endorse your product or service simply contact them and ask. When proposing any endorsement deal, make it a win/win situation. Tell them you would get the endorsement and they would get free publicity. (I’ve used this technique time and time again—and usually they are more than happy to do it.)

3. If they're selling a product or service, you could exchange endorsements (viral and affiliate marketing at its finest). If they ask for a fee, try to give them a percentage of the profits instead. (In business, you don’t get what you deserve… you get what you negotiate.)

4. Once you get an endorsement from someone, use it on all your advertising and marketing material. Put their endorsement and picture on your Web site. Use their testimonial in your ads. Include it on your product packages. (Have you not seen Fran Tarketon doing this for Tony Robbins and vice a versa?)

5. Realize an endorsement can increase your sales fast. It gives credibility to your product or service.

The truth is this: People will usually believe a person that's not related to your business before they will believe you.

Mobile Ads: Increasing your Reach with Adhesive Vinyl


Author: Owenskie

You see big names sticking on every famous racer’s car. Stickers of major sponsors have become an essential part of racing, not just for the racer’s career but for the appeal of these modern day chariots loaded with horsepower.

You see big names sticking on every famous racer’s car. Stickers of major sponsors have become an essential part of racing, not just for the racer’s career but for the appeal of these modern day chariots loaded with horsepower. Replicas of these adhesive vinyl ads are even present in Formula One car models to give them a more accurate look. You can employ the same strategy as these big companies with your very own adhesive ads.

This approach to advertising offers that big advantage of making your ads seen by more people as anything but stationary. It can give you wider audience coverage than other mounted signs.

Advantages of using adhesive vinyl:

1. They can be presented in different ways

• Vinyl signs come in different forms and various sizes. There’s the more traditional-looking poster provided with an adhesive back. This way, you get high definition pictures and texts, plus more ease knowing that your poster will not be blown away or ripped as the vehicle moves.

• There are also vinyl decal and letterings that contain graphics and letterings, respectively. Both forms are most commonly seen to have shades of black and white, but they can actually be printed in various colors.

• For decals and letterings, make sure that the colors you pick have a good contrast with the body paint of the vehicle so it’s easy to see, even from a distance. Remember that it’s moving so you do have to make sure that it can be easily read and recognized.

2. They can be made mobile

• Adhesive ads can be stuck on any clean, flat and smooth surface. You may choose to put them on glass doors or windows but, to add interest to it, they can also be placed on car exteriors or windows.

• Once you stick it to a moving object, it automatically gets seen in motion with the the moving object. Just think of the number of people on the street chancing upon a car or bus with your product’s ad on it.

• You can choose to have your ads placed on trucks, buses, cars, motorcycles, bikes or even on trains.

3. They are useful even during traffic

• Traffic can be a drag but you can turn this unfortunate incident into something that brings you more benefit in your advertising solutions. Traffic can increase the viewing time of people. Even if they have their radios turned on, these visuals can certainly grab attention.

• Use vinyl posters with adhesive backs for big visuals with clear and colorful images. Add funny one-liners or catchy statements that will entertain those who catch a glimpse of mobile billboard.

• Play with decal designs, or go for letterings with clear and readable strokes to achieve simpler yet effective ads. Use your company logo or include the face of your mascot for visuals.

Adhesive vinyl provides a refreshing alternative to typical affixed ads. Cover more areas and gain the media mileage you need. With mobile ads, your products are seen in more places, and this translates to better exposure.