You see big names sticking on every famous racer’s car. Stickers of major sponsors have become an essential part of racing, not just for the racer’s career but for the appeal of these modern day chariots loaded with horsepower.
You see big names sticking on every famous racer’s car. Stickers of major sponsors have become an essential part of racing, not just for the racer’s career but for the appeal of these modern day chariots loaded with horsepower. Replicas of these adhesive vinyl ads are even present in Formula One car models to give them a more accurate look. You can employ the same strategy as these big companies with your very own adhesive ads.
This approach to advertising offers that big advantage of making your ads seen by more people as anything but stationary. It can give you wider audience coverage than other mounted signs.
Advantages of using adhesive vinyl:
1. They can be presented in different ways
• Vinyl signs come in different forms and various sizes. There’s the more traditional-looking poster provided with an adhesive back. This way, you get high definition pictures and texts, plus more ease knowing that your poster will not be blown away or ripped as the vehicle moves.
• There are also vinyl decal and letterings that contain graphics and letterings, respectively. Both forms are most commonly seen to have shades of black and white, but they can actually be printed in various colors.
• For decals and letterings, make sure that the colors you pick have a good contrast with the body paint of the vehicle so it’s easy to see, even from a distance. Remember that it’s moving so you do have to make sure that it can be easily read and recognized.
2. They can be made mobile
• Adhesive ads can be stuck on any clean, flat and smooth surface. You may choose to put them on glass doors or windows but, to add interest to it, they can also be placed on car exteriors or windows.
• Once you stick it to a moving object, it automatically gets seen in motion with the the moving object. Just think of the number of people on the street chancing upon a car or bus with your product’s ad on it.
• You can choose to have your ads placed on trucks, buses, cars, motorcycles, bikes or even on trains.
3. They are useful even during traffic
• Traffic can be a drag but you can turn this unfortunate incident into something that brings you more benefit in your advertising solutions. Traffic can increase the viewing time of people. Even if they have their radios turned on, these visuals can certainly grab attention.
• Use vinyl posters with adhesive backs for big visuals with clear and colorful images. Add funny one-liners or catchy statements that will entertain those who catch a glimpse of mobile billboard.
• Play with decal designs, or go for letterings with clear and readable strokes to achieve simpler yet effective ads. Use your company logo or include the face of your mascot for visuals.
Adhesive vinyl provides a refreshing alternative to typical affixed ads. Cover more areas and gain the media mileage you need. With mobile ads, your products are seen in more places, and this translates to better exposure.
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